Watching the text play across the page.
It's a prose poem about the various things that happen at a country fair. Basically, from beginning to end, with all the animals and the various contests. Many different things that happen to the animals like cleaning and shearing, but other things like log chopping, puppets, jugglers, and rides, and then the take down at the end.
There's not a lot to it, but it doesn't seem like it's trying to be more than it is. It kind of has a dreamlike quality to it, as the words swirl around the pages, and the images are almost like sketches rather than full-on realism. This kind of juxtaposition of high detail in the text mixed with the abstraction of the imagery really makes it something that anyone can really identify with. The rushing movement of the text does a good job of evoking the motion of the fair.